ZM Zac Macanally  —  FOUNDER

Scaled to 8 figures.
Automation was my edge.

I built businessautomations.ai from zero using AI-powered workflows and smart systems. Now I deploy the same playbook for operators ready to scale.

Strategic. Automated. Proven.

Trusted by operators across industries

8fig
Revenue scaled personally
10+
Active automation clients
100%
Done-for-you implementation
0x
Generic off-the-shelf tools

The story

Software alone
won't scale you.
Systems will.

AI-native operations since 2022 Before it was a buzzword

Most business owners buy software. They get demos, pay subscriptions, and wonder why nothing changes. Software is a tool. Automation is a strategy.

I figured this out the hard way — trying every platform, failing fast, and eventually building a custom system that did the heavy lifting while I focused on growth. That system took me to 8 figures.

Now I build the same thing for other operators. No off-the-shelf templates. No theoretical frameworks. Just battle-tested automation deployed directly into your business — CRM, lead flow, operations, reporting — all working together.

If you're ready to stop managing your tools and start letting them manage the business, let's talk.

What we build

Three systems that compound.

Every engagement focuses on the three pillars that actually move revenue: how you capture leads, how you run operations, and how you close and retain clients.

AI Workflow Automation

End-to-end workflows that eliminate manual bottlenecks — intake to delivery, no human handoffs. Built on n8n, Make, or your existing stack.

Get this built

CRM & Lead Systems

From first click to closed deal — automated lead capture, qualification, nurture sequences, and pipeline management that runs 24/7 without a sales team.

Get this built

Operations Automation

Reporting, invoicing, scheduling, comms — systematised so you spend time on strategy, not admin. Full visibility into every metric that matters, automated.

Get this built

The process

Four steps. Real systems.

No discovery decks that go nowhere. Every engagement follows the same four-phase build that's been tested across 10+ businesses.

1

Audit

We map every manual process in your business — where time goes, where leads leak, where ops slow down.

2

Build

Custom automation built for your stack. No one-size-fits-all templates — every workflow is purpose-built.

3

Deploy

We go live with full testing, staff training, and handoff docs. Your team uses it from day one.

4

Scale

Monthly optimisation, new automations as you grow, and ongoing support so the system evolves with you.

Results

What happens when
systems do the work.

Professional Services

Lead-to-booking automation for a consulting firm

3×
Booking rate
-80%
Manual follow-up

Replaced a 6-step manual intake with a fully automated qualification and booking system. Sales team now only touches qualified, ready-to-buy leads.

E-commerce / DTC

Full operations stack built for a $4M online retailer

22hrs
Saved weekly
+41%
Revenue (6 mo)

Automated order management, supplier comms, customer support triage, and weekly reporting — owner went from operator to CEO in 90 days.

Trades & Field Services

CRM + quoting system for a $2M trades business

48hr
Quote → close
+28%
Close rate

End-to-end quoting, scheduling, invoicing, and follow-up — all automated. Owner went from 60hr weeks to 35, with more revenue flowing through.

ZM
Zac Macanally — Founder

About Zac

Built it from scratch.
Then built it again,
without the grind.

I'm Zac Macanally — founder of businessautomations.ai and someone who's actually lived the 8-figure operator journey. Not as a consultant watching from the sidelines, but as a business owner who built the systems because I had no other choice.

The shift happened when I stopped treating automation as a nice-to-have and started treating it as the core operating system of my business. That changed everything — revenue, leverage, and time.

Now I take that exact approach and build it for other business owners. Every client gets Zac directly involved — not a junior agency team. That's why I keep the client count intentionally small.

AI Workflow Design CRM Architecture n8n / Make Go High Level Sales Automation Operations Strategy

Ready to automate
your edge?

Tell us about your business. If it's a fit, Zac will personally reach out within 24 hours to discuss next steps.

No spam. No sales calls unless you want one. Zac reads every submission personally.